Headquarters Lobby Activation


Verizon recently renovated their main lobby headquarters in Basking Ridge, New Jersey emphasizing strong social interaction and quiet contemplation.



Studio Black worked closely with the architects at Gensler to engineer the perfect system to deliver every detail of Verizon’s content strategy. MediaMonks designed and produced a custom visual and touch experience across multiple large format displays and in a separate activation, customized HTML feeds to aggregate live news-feeds from Verizon properties. These feeds are dynamically distributed via a media server to thirteen separate displays and one projection canvas. Our system allows Verizon to drag-n-drop new content, enabling a full array takeover, for an immediate refresh.

  • Content Management System
  • Advisory Services throughout Design Development
  • Projection Study and Physical Plant Coordination
  • Construction Administration
  • Staff Technical Training
  • Ongoing Professional Services



“Success for Studio Black goes beyond delivering the vision, we focus equally on delivering the experience for the team who manages and operates the system. It starts with a CMS that is built to handle remote upload of content then distributes it flawlessly to multiple displays. Drag-n-drop UI helps the client do what they need to do without fear, instilling the confidence to master the controls.”


–  Tristan Valencia

“Building strong social interaction and quiet contemplation.”